Graphic Design – Logos

Charity Golf Tournament Event Branding/Collateral

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Catamount Constructors, Inc. is a Denver-based commercial construction company that hosts an annual  charity Golf Tournament. This year, they decided to kick it up a notch by branding the event with a modern and consistent look and feel. The people at Catamount are consummate professionals with very generous hearts. Although they have dedicated themselves to running […]

REI Rebranding

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This project was a proposal for new branding and marketing for the company of Recreational Equipment, Inc. (REI), to meet the changing needs of the outdoor sports and recreation industry. The following topics are addressed in my proposal document:

Proposed marketing plan
Current REI brand audit
Competitive review of the top 3 REI competitors
Market research
Consumer feedback and usability […]

Berry Good Logo

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To complement my Berry Package, I designed this logo for the berry company. I thought ‘Berry Good Farms’ was a perfect name for this fictitious company. It reflects a simple, clean and sustainable message. The colors were chosen again to embody the fresh and environmentally-friendly culture. It’s shown here emblazoned on an earthy tote bag.

 

EUROPE Tourism Advertisement

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On a recent trip through Europe I was surprised to find very little well-designed marketing collateral. I thought that Europe could really use a new logo, and a great advertising campaign. Not that people really need to be enticed into going to Europe…it sells itself. Nonetheless, I decided to take this on just for fun!

I designed a […]

Big Bend National Park

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Big Bend National Park has a wide variety of terrain, wildlife, plant life, geology and available activities. As a native Texan, and a frequent visitor to the park, it is near and dear to my heart. The objective of this project was to create a new logo that uses the NPS template that I developed, […]

Elevation Blueprint

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Elevation Blueprint is a non-profit organization (based in Denver) that serves the non-English speaking community. They assist immigrants to integrate into U.S. society. Their core values include “Passion, Integrity, Purpose, Commitment and a Drive to Learn and Succeed.” I chose to assist them with their graphic design needs because I believe in their mission.

They were […]

Mission of Hope

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This project was meant to create an identity for a humanitarian organization called MISSION OF HOPE. This organization works to provide water to the impoverished areas of Ethiopia, in order to abate the spread of disease that results from lack of water.

I was given some initial information and an educational website that addresses this issue. I […]

E-LINC Logo

This was the winning contest logo for the new program called E-LINC (Elder LGBT Interprofessional Collaborative Care Program) for the Columbia School of Nursing and partners. It was the product of a collaboration with my colleague Shruthi M. Balakrishna.