I had the privilege of developing a full brand identity system for ZVIA WEIGHT LOSS & MEDSPA, located in Lakewood, CO. I crafted the brand for this new business, from scratch. From the in-depth research of the industry, competition, business name and target market, to the style/tone and messaging, I was able to assist them […]
Physical Product Showcase Branding
Branding, Design Management, Digital Illustration, Digital Image Manipulation, Logos, Marketing & Advertising, Web Graphics
I developed the brand identity and created all the print, digital and social media marketing collateral for the Physical Product Showcase (September 2019).
The PHYSICAL PRODUCT SHOWCASE is one of the headline events at DENVER STARTUP WEEK. This is an event where you can see, taste, touch and feel over 45 new products on the Colorado market. And […]
Event Posters – Montview
Branding, Digital Illustration, Digital Image Manipulation, Marketing & Advertising
Montview Boulevard Presbyterian Church is a very dynamic church, and there is always something going on that requires promotion over multiple channels. One of the ways that we reach our audience is through event posters. I have included some of my favorite event posters, amongst the hundreds that I have designed for Montview.
Stewardship Campaign Branding – Montview
Branding, Digital Illustration, Logos, Marketing & Advertising, Web Design
Montivew Boulevard Presbyterian Church asked me to create an identity and collateral for their annual stewardship campaign for 2017-2018. The theme title this year was ‘A Prophetic Faith.’ They also provided some theme and content ideas. Using these ideas, I crafted a typographic logo that echos the title and the definition of that theme, “living […]
Infographic – Workforce Insight
Digital Illustration, Marketing & Advertising
Workforce Insight, a Denver-based company, provides workforce optimization services; using Best Practices, Technology and Analytics. I was hired to prepare an infographic that demonstrates their process journey. They wanted to show that it is a linear process that incrementally moves upward, toward an apex of proven Workforce Optimization. While adhering to their brand standards and […]
Infographic – Mission of Hope
Digital Illustration, Marketing & Advertising
This project was meant to create an identity for a humanitarian organization called MISSION OF HOPE. This organization works to provide water to the impoverished areas of Ethiopia, in order to abate the spread of disease that results from lack of water.
To share the information that underpins the purpose of this organization, this infographic is based […]
REI Rebranding
Branding, Digital Illustration, Logos, Marketing & Advertising, UX
This project was a proposal for new branding and marketing for the company of Recreational Equipment, Inc. (REI), to meet the changing needs of the outdoor sports and recreation industry. The following topics are addressed in my proposal document:
Proposed marketing plan
Current REI brand audit
Competitive review of the top 3 REI competitors
Market research
Consumer feedback and usability […]
EUROPE Tourism Advertisement
Digital Illustration, Digital Image Manipulation, Logos, Marketing & Advertising
On a recent trip through Europe I was surprised to find very little well-designed marketing collateral. I thought that Europe could really use a new logo, and a great advertising campaign. Not that people really need to be enticed into going to Europe…it sells itself. Nonetheless, I decided to take this on just for fun!
I designed a […]
Book cover – Power of Now
Digital Illustration, Publications
I designed this dust jacket for the Eckhart Tolle book entitled The Power of Now. This book is about spiritual enlightenment. I felt that the glowing, swirling fractal was an appropriately mysterious representation of the state and power of the mind. The Trajan Pro font gives the title – legitimacy and gravity. The all-caps, orange ‘NOW’ punctuates […]
Brazilian Restaurant Promotion
Branding, Digital Illustration, Marketing & Advertising, Packaging
I wanted to create a design campaign to promote an event to educate people about the origins of Brazilian Jazz and the culture of Brazil. The idea of combining this with the promotion of a Brazilian restaurant seemed to be ideal, and it combines two of my favorite things!
Given the colorful nature of the Brazilian […]
Mission of Hope
Digital Illustration, Logos
This project was meant to create an identity for a humanitarian organization called MISSION OF HOPE. This organization works to provide water to the impoverished areas of Ethiopia, in order to abate the spread of disease that results from lack of water.
I was given some initial information and an educational website that addresses this issue. I […]
PCL Hawaii Project Brochure
Digital Illustration, Digital Image Manipulation, Marketing & Advertising, Publications
PCL Construction needed several branded and non-branded document templates created, for their many world-wide marketing teams. I created this brochure specifically for their Hawaiian projects. Shown here is an example of some of the document pages. The full document template is in excess of 60 pages.
National Park Service Centennial
Digital Illustration, Marketing & Advertising
The NPS is celebrating its 100 year anniversary in 2016. I addressed this event with the following design solutions:
Centennial seal illustration
The format can be used for all individual parks
Potential collateral mock-ups
Redesign of the current pamphlet layout used by all parks
The format can be used for all parks
The Navigator
Digital Illustration, Marketing & Advertising
Have you ever been asked to create your own super hero? Well, this was just that, a chance to construct a super-powered, super-cool, super hero! I chose to follow my interest in outdoor adventures to create a character that can save wayward explorers. With the help of his environmentally-friendly jet pack and many other gadgets, […]