Project Description
Elevation Blueprint is a non-profit organization (based in Denver) that serves the non-English speaking community. They assist immigrants to integrate into U.S. society. Their core values include “Passion, Integrity, Purpose, Commitment and a Drive to Learn and Succeed.” I chose to assist them with their graphic design needs because I believe in their mission.
They were in need of an updated logo, website and advertising. The existing logo was unnecessarily complex and did not possess a professional quality. Upon agreement from the client, I proceeded to address the following design tasks:
- Logo redesign and modernized implementation
- Word Cloud to describe their goals.
- New tagline: “Elevate your Life!”
- Website layout for online course sign-up that makes use of the “blueprint for life” metaphor.
